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FSC, Recycled Paper, or Both? A Simple Guide to Sustainable Packaging

March 28, 20260 views

Understand the differences between FSC-certified paper and recycled materials, and how to choose the best option for your packaging.

FSC, Recycled Paper, or Both? A Simple Guide to Sustainable Packaging

Sustainability claims must be clear and credible. For paper packaging, the most common choices are FSC-certified paper, recycled paper, or a combination.

What FSC means

FSC certification focuses on responsible forest management and chain of custody.

  • Good for brands that want traceability and strong compliance messaging
  • Often used for premium retail packaging

What recycled paper means

Recycled paper reduces demand for virgin fiber and helps close the materials loop.

  • Great for brands prioritizing circular economy messaging
  • Surface color and texture can vary depending on the recycled content

How to decide

GoalRecommended option
Strong compliance and traceabilityFSC certified
Lowest environmental impact perceptionHigh recycled content
Best balance for premium look + sustainabilityFSC + recycled blend

Practical tips

  • Pair your material choice with water-based inks when possible
  • Avoid over-packaging: right-size your boxes
  • Use paper inserts instead of plastic where feasible

If you tell us your market and compliance requirements, we can suggest the best material and the right messaging for your customers.